6 Ways Smarsh Utilized Eventcombo's Event Stack

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Bridging the Gap: Aligning Business, IT, and Project Management for Greater Success

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Successful projects require more than great technology or strong leadership—they require alignment. When business leaders, IT teams, and project managers work toward a shared vision, organizations can make better decisions, improve efficiency, and deliver greater value.

Join us for an engaging Lunch & Learn as we explore practical strategies for strengthening communication, setting clear expectations, and creating accountability across teams. Learn how organizations can break down silos, prioritize initiatives effectively, and ensure projects support both business goals and technical realities.

‍ ‍ DATE: JULY 23 From 11:30 am - 1:00 PM

‍ ‍ LOCATION: Ingenium Talent

11414 Main Street, Louisville, KY

Key Topics

1. Why Alignment Matters

  • Common causes of project failure

  • The cost of miscommunication and competing priorities

  • Benefits of cross-functional collaboration

2. Speaking the Same Language

  • Translating business needs into technical requirements

  • Helping leaders understand technology constraints and opportunities

  • Creating shared goals and success metrics

3. The Role of Project Management Excellence

  • Keeping teams focused on outcomes

  • Managing scope, risks, and stakeholder expectations

  • Building trust through transparency and communication

4. Practical Tools for Better Collaboration

  • Governance and decision-making frameworks

  • Effective status reporting

  • Prioritization techniques

  • Meeting structures that drive action

5. AI and Modern Technology Considerations

  • How AI is changing project delivery

  • Opportunities for improved efficiency and decision-making

  • Ensuring technology initiatives align with business objectives

What Attendees Will Learn

  • How to improve communication between business and technical teams

  • Ways to reduce project delays and misunderstandings

  • Best practices for stakeholder engagement

  • Strategies for delivering projects that drive measurable business value

  • Actionable ideas they can implement immediately

Speak Business. Lead Tech. Deliver Impact

Sponsored by:

Ingenium Talent

Meet our speakers:

Michelle McGinnis, PMP, POPM, LSSBB: Principal Program Manager, Heaven Hill

Debra Worth, LSSGB, PMP: Rentokil Terminix

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